Besides building relationships with your prospects, your goal on Twitter is to drive traffic to your blog or to your offers. Driving traffic is as much a science as it is art, just like any other form of marketing. Quality content will help you drive traffic but there are also a few other strategies you can employ to make sure your followers notice your tweets:

• Make sure you re-tweet your content a few times per day because people come on Twitter at different times of the day and re-tweeting will increase exposure for your site.
• Use a link shortener such as bit.ly which not only posts to Twitter, but also to StumbleUpon.com, so you will be receiving traffic from two different sources.
• When posting tweets, try to do it in blocks of three as this will make your tweets stand out in the timeline. However, don’t repeat the same message in each tweet and don’t post more than three at a time or you will look like a spammer.
• These are a few strategies that you can use to increase the chances of people noticing your tweets. The more people see your tweets, the more people will click your links and the higher the traffic to your site.

Building a List

Despite the fact that Twitter is a highly effective marketing tool, it also poses a problem in that it is a third party platform which you have little control over. There’s nothing worse than having your account shut down for some real or perceived mistake and losing all the work you may have put in to develop your list of 5,000 highly responsive followers. Therefore, you need to also focus on building an email list, which is your property. This means your chances of losing your income are in your hands and not someone else’s. There are many ways you can build lists but they all involve driving traffic to a squeeze page or your blog.

The Value of Trends

Twitter trends are an excellent way to increase the exposure of your brand which will ultimately lead to more traffic to your site. Twitter trends are basically the most popular discussions that are being conducted in Twitter at a certain time. They are usually keyword focused, so, for example, if there are a lot of people talking about a recent news event, that event will appear as a trend.
To find current trends in Twitter all you have to do is navigate to the Twitter search page, which lists the most popular keywords at any given moment. Some Twitter desktop applications, such as Tweet-Adder & Tweetdeck, also provide a list of current Twitter trends.

There are definitely ways to reduce the effectiveness of your Ad on Facebook, and here we will take a look at 9 of the most common…

1. Assuming that all Ads are created equal. Facebook selects Ads to repeat based on the best performers – the ones that generate the most click-throughs or impressions. That’s why it’s important to support your Ads with interactivity-promoting tactics such as having a Facebook Fan page, and making sure you really do target the right people.

2. Not tweaking your Ad as your campaign progresses. Too many people create an Ad – and leave it. Even the best, most professionally optimized Ads go through a natural cycle of peaking and declining activity, so make sure you monitor this, and adjust your ads as needed. (Facebook is also more likely to keep displaying your Ad, if it sees you are keeping it current.)

3. Not putting your Ad in the best Facebook category. To figure out the right one, you need to think like your viewer: How would he/she categorize your product? You may think of your custom-embroidered hemp pillows as “home décor accessories”… but your ideal customer might be looking for “green products”.

4. Picking too broad a category. This is a mistake usually born of inexperience. No, it’s not better to reach 1,000,000 readers in the hope that a handful might actually be interested in your Ad subject: It’s better to narrow your focus to an exact, small target group – one that will give you comparatively higher conversions (sales).

5. Not reading all the guidelines and restrictions. That one should be obvious, but still trips potential Advertisers up all the time. The best way not to “miss” something is not to rush through the process. Read the guidelines and restrictions first – do your homework!

6. Rushing into Ad creation. See # 4… and make sure you’ve thought of all the ways you can maximize your Ad dollars. Have a plan, don’t just fire your canons off in all directions. Think through your campaign, and plan for the long term (and for modifications) too.

7. Putting all your eggs in one basket. Especially if it’s the first time you’ve advertised on Facebook, it’s best to start small. Don’t commit your entire Advertising budget to it (unless your budget is miniscule – a tiny budget being another “mistake”, but sometimes, one that’s unavoidable for new marketers.)

8. Not realizing you need to link your Ad to page, event or group on Facebook. The purpose of the Ads, as far as Facebook is concerned – publicizing and promoting Facebook. So even if it’s your own website you want to promote, your Ad should to direct people to your Facebook Page, event or group for your website.

9. Not carefully checking formatting and spelling. Make no mistake – you can easily get your Ad disapproved by using poor grammar, unprofessional formatting or having spelling mistakes.

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To Your Network Marketing Success!

Mickey G Hastings

“Combining the Passion for Helping Others with the Power of the Internet!”

MickeyHastings@gmail.com

Follow me on Twitter: I’ll follow you

Be my Friend on Facebook: I’ll be yours

Mick on You Tube: MicksPowerTraining

I Posted the video”Who Am I” because it really is the motivation for me that Keeps my WHY in Life into proper perspective! I am a Youth Counselorand Business Owner, but my Why is to help all people whether in Business or not! I have finally come full circle in life and found the perfect Business Opportunity to make my Why produce the happiness in my heart that I have been looking for! The company is Immunotec! . This company is saving lives with its products, Immunocal & Immunocal Platinum.  So, you see, I am in business with a company saving Lives and that pays so well to its consultants that now I can afford to counsel people in need of help that don’t have the Money or Insurance. How Great is That!! And lets not forget that Immunocal has given my life back to me since having Kidney Cancer. I am 100% better and cancer free. I owe praise to God for saving my life and I owe Immunocal for giving my life back to me! Please share this news as there are plenty of Scientific Studies you can check on for yourself! This Product sounds too good to be true, BUT it definitely is the One in Million that is True!

Please Click the Link Below for a short Video that is a passion of Mine!!

I Know Who I am ! Do You??

To Your Network Marketing Success!

Mickey G Hastings

“Combining the Passion for Helping Others with the Power of the Internet!”

MickeyHastings@gmail.com

Follow me on Twitter: I’ll follow you

Be my Friend on Facebook: I’ll be yours

Mick on You Tube: MicksPowerTraining